Njengoba isidingo sezisombululo zokuzijabulisa zasekhaya ezithambile, ezihlakaniphile neziqhubekayo, abaholi bezimboni bachaza kabusha izincwadi zabo zokudlala.
Imakethe ye-TV yomhlaba wonke, okucatshangwa ukuthi izodlula ama-dollar ayizigidi eziyizinkulungwane ezingu-6.8 ngo-2025 (i-Grand View Research), ibhekene noguquko oluqhutshwa ukusungulwa kwezobuchwepheshe kanye nokushintsha okuthandwa ngabathengi. Imikhiqizo ehamba phambili efana ne-Samsung, LG, Sanus, Peerless-AV, ne-Vogel's zisebenzisa amasu anamandla okuthwebula isabelo semakethe kulo mkhakha wokuncintisana. Nansi indlela abazibeka ngayo ngekusasa:
1. Ukuhlanganiswa ne-Smart Home Ecosystems
Njengoba u-68% wabathengi bebeka phambili ukuhambisana kwekhaya elihlakaniphile (i-Statista), amabhrendi ashumeka amandla e-IoT ekufakweni kwe-TV. I-Samsung's 2025 lineup izici zifakwa ngezinzwa ezakhelwe ngaphakathi ezilungisa ngokuzenzakalelayo ama-engeli esikrini ngokusekelwe ekukhanyeni kwe-ambient noma indawo yesibukeli, evumelaniswa ne-ecosystem yayo ye-SmartThings. Ngokufanayo, i-LG ihlela ukwethula izintaba ngezwi elilawulwa yizwi, elihambisana ne-Google Assistant ne-Amazon Alexa.
2. Ukusimama Njengephuzu Lokuthengisa Eliyinhloko
Njengoba abathengi abaqaphela imvelo beqhuba isidingo, imikhiqizo ibeka phambili imigomo yomnotho oyindilinga. I-Sanus ithembise ukusebenzisa i-aluminium engu-100% egaywe kabusha emikhiqizweni yayo ngo-2025, kuyilapho iVogel yaseJalimane yethula ulayini we-"EcoMount" ongathathi hlangothi. I-Peerless-AV isanda kuhlanganyela nezinkampani zezokuthutha ukuze kuthuthukiswe ukusebenza kahle kokupakisha, ukunciphisa ukukhishwa kwezinto zokuthutha ngo-30%.
3. I-Hyper-Customization ye-Niche Markets
Ukuze kubhekwane nezidingo zabathengi ezihlukene, izinkampani zinikeza amadizayini ama-modular:
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Umkhakha Wezohwebo: Uchungechunge lwe-“Adaptis Pro” lwe-Peerless-AV luqondise kumakhasimende ezinkampani ezinezikhwezi ezisekela izibonisi ezikabili ezingu-85-intshi nokuphathwa kwekhebula okudidiyelwe kwezindawo zokusebenza eziyingxube.
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Indawo Yokuhlala Kanokusho: Iqoqo le-“Artis” lika-Vogel lihlanganisa ukuqedwa kwebanga lobuciko nokulungiswa kobude bemoto, okuqondiswe ezimakethe zedizayini yangaphakathi esezingeni eliphezulu.
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Amageyimu: Imikhiqizo efana ne-Mount-It! bethula izikhwebu zephrofayili ephansi, ezikhishwa ngokushesha ezithuthukiselwe iziqaphi zokudlala ezibanzi kakhulu.
4. Ukunwetshwa kwe-Asia-Pacific
Njengoba i-Asia-Pacific kulindeleke ukuthi ibe nama-42% okuthengiswa kwe-TV emhlabeni wonke ngo-2025 (Mordor Intelligence), imikhiqizo yaseNtshonalanga ingamaqhinga okwenza indawo. AbakwaSamsung bavule isikhungo esizinikele se-R&D eVietnam ukuze sithuthukise izintaba ezingabizi kakhulu, ezonga isikhala ezenzelwe izindlu zasemadolobheni ezihlangene. Ngaleso sikhathi, i-Sanus ithole ingxenye engu-15% ku-HiCare Services yase-India ukuqinisa amanethiwekhi okufaka.
5. Amasevisi Asekelwe Ekubhaliseni
Iphazamisa amamodeli okuthengisa endabuko, i-LG manje isinikeza uhlelo lwe-“Mount-as-a-Service” eYurophu, ukufakwa kwenqwaba, ukunakekelwa, nokuthuthukiswa kwenkokhelo yanyanga zonke. Abamukeli bangaphambi kwesikhathi babika ukukhuphuka okungu-25% kokugcinwa kwamakhasimende uma kuqhathaniswa nokuthenga ngesikhathi esisodwa.
6. Namaqiniso ukungathandwa kwabathelisi esikubona (AR) Amathuluzi Shopping
Ukuze kwehliswe imbuyiselo futhi kukhuphule ukuzethemba kwabathengi, amabhrendi atshala imali ezinhlelweni zokusebenza ze-AR. Ubambiswano lwe-Walmart ne-Sanus luvumela abasebenzisi ukuthi babone ngeso lengqondo izintaba ezindaweni abahlala kuzo nge-smartphone, okuqhubekisela phambili ukukhuphuka kwezinga lokuguqulwa kwama-40% ezimakethe zokuhlola.
Izinselelo Ezingaphambili
Ngenkathi ukuqamba okusha kushesha, izingqinamba ze-supply chain kanye nokukhuphuka kwezindleko zempahla eluhlaza kuhlala kuyizithiyo. Imikhiqizo efana ne-Milestone AV inyuse amabhafa we-inventory ngo-20%, kuyilapho abanye behlukanisa abahlinzeki ukuze banciphise ubungozi bezwe.
Ukuqondisisa kochwepheshe
“Ukukhweza kwe-TV akusesona nje isisetshenziswa esisebenzayo—sesiba ingxenye eyinhloko yesipiliyoni sasekhaya esixhunyiwe,” kusho u-Maria Chen, Umhlaziyi Omkhulu kwa-Futuresource Consulting. "Imikhiqizo elawula ukulingana phakathi kobuhle, ubuhlakani, nokusimama izobusa iminyaka eyishumi ezayo."
Njengoba kusondela u-2025, impi yokuphakama kwegumbi lokuhlala iyashuba—futhi indawo ephansi ye-TV manje isiwumngcele ophakeme.
Isikhathi sokuthumela: Apr-02-2025
